Business Development Analysis Dafa Collection Shop Uses Hamdi's Method and Conventional Method
Abstract
The purpose of the research is to find out whether the development of the Daffa Collection Store business in selling Men's Fashion is feasible or not. The data used in this study is secondary data from 2020-2021 obtained from the Daffa Collection Store's financial reports. Based on the financial analysis of Hamdi's Method and the conventional daffa collection store, it is feasible to develop with an ISM value of 25.90%, a GVM value of 42.87, a GI value of 1.102, an NPV value of +11,346,106, a PI value of 1.106 and an IRR value of 7.74%. The results of this study can be used as additional knowledge where business feasibility assessments can be carried out using the Hamdi's Method which has the same decision results as conventional methods which have been frequently used in academia.
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DOI: https://doi.org/10.30596/miceb.v1i0.149
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